The 2008 version of The Incredible Hulk is going to be green in more ways than one, now that it is the first film to receive the Environmental Media Association’s Green Seal in its end credits. See, it’s two kinds of green cause, the Hulk himself is green, and the environmentalism is…never mind. As reported by ecorazzi,
“From the very beginning, Marvel, Universal, Edward Norton and I were all focused on making (’Hulk’) a very green production,” Producer Gale Anne Hurd said. “One of our very first pre-production meetings with department heads was a green meeting.”
To that end, the on-set efforts included a massive reduction in the use of plastic utensils and water bottles. An environmental consultant was even hired to further guide the production. [These efforts were] coupled with greener efforts in set construction, energy usage, resource conservation, recycling and more.
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