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The National Pork Board has created a series of pro-feedlot propaganda videos to counteract their growing negative image as a result of anti-factory farming videos like The Meatrix, a cartoon spoof on The Matrix. Last year the Pork Board conducted a survey of children up to age 14 too see if they had viewed anti-factory farming and anti-feedlot content online, including The Meatrix and those created by PETA Kids and the Human Society, and they were none to happy with the response they got. Although not many had viewed PETA Kids content, many had seen The Meatrix, and as a result had very negative views of feedlots.

The Pork Board is fighting back with their own series of videos that they’ve posted on YouTube discussing the care that feedlot farmers take with their pigs. They’re meant to target concerned moms, but videos marketed toward both moms and kids are on the way.

takepart at Sustainabletable.org and find out how to get involved in the sustainable food movement and get educated on food-related issues.

via Green Daily

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The pork wars on YouTube 

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One Response to “Pork Board Pushes Pro-Feedlot Propaganda to Counteract “The Meatrix” (Videos)”

  1. [...] Pork Board Pushes Pro-Feedlot Propaganda to Counteract “The Meatrix” (Videos) Green Video of the Week: The Meatrix II June 29th, 2008 | 3:48 pm EST | filed [...]

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