Matt Harding’s 2006 YouTube video “Where the Hell is Matt?” was seen by over 10 million people.  Stride gum recently came calling and paid him to do the whole thing all over again, and this time he invites his fans.  In less than 4 days, his most recent video has over 2 million views. Watch Where the Hell is Matt 2008:

Want to more about Matt, read on….

Matt is a 31-year-old “deadbeat” from Connecticut who used to think that all he ever wanted to do in life was make and play videogames.  In February of 2003, he quit his job in Brisbane, Australia and used the money he’d saved to wander around Asia until it ran out. He made this site so he could keep his family and friends updated about where he is.

A few months into his trip, a travel buddy gave Matt an idea. “Hey, why don’t you stand over there and do that dance. I’ll record it.” He was referring to a particular dance Matt does. It’s actually the only dance Matt does. He does it badly. Anyway, this turned out to be a very good idea.

A couple years later, someone found the video online and passed it to someone else, who passed it to someone else, and so on. Now Matt is quasi-famous as “That guy who dances on the internet. No, not that guy. The other one. No, not him either. I’ll send you the link. It’s funny.”

The response to the first video brought Matt to the attention of the nice people at Stride gum. They asked Matt if he’d be interested in taking another trip around the world to make a new video. Matt asked if they’d be paying for it. They said yes. Matt thought this sounded like another very good idea.
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Related:

Matt’s Place on Stride

Where the Hell is Matt.com

Viral Video Watch: Dancing Matt Goes Global One More Time