Going To School (GTS) is a creative non-profit trust that creates media to inspire children to attend school, and to make education relevant to their lives. Their Girl Stars endeavor is a multi-media project that creates icons out of women and girls who stay in school and complete their education. Girl Stars videos have reached thousands of children around the world, particularly in India where the primary education of girls is met with many challenges. According to a UNICEF report:

The proportion of girls who are able to attend school in India continues to remain low in comparison to that of boys their age. Approximately 70% of girls between the age of 6 and 10 attend primary school in India as compared to 76% of boys in the same age group. The situation is worse at the upper primary level where only 40% of girls attend school. The main factors influencing this disparity include poverty and the continuing hold of social and cultural beliefs that discriminate against girls.

and visit the United Nations Girls’ Education Initiative. Also, make sure to check out one of GTS Girl Star’s inspiring videos below!