Giulia Rozzi February 22, 2008 | 12:09 pm EST
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For me, clothing is another way to express myself so I especially love finding fashion that makes a clear, strong, social statement.

So I was thrilled to find the site www.bodyasbillboard.com. Founded and run by Periel Aschenbrand, this native New Yorker has found the formula to use apparel as advertising for women’s issues.

Aschenbrand infamous first design was a tee she simply made for herself sporting the slogan “The Only Bush I Trust Is My Own”. That shirt was noticed by a trendy LA shop owner who requested that Achenbrand make more and sell those shirts in her shop. Soon feminist icons such as Gloria Steinem, Susan Sarandon, and Betsey Johnson began sporting her thought-provoking tops. This led to the creation of Body as Billboard. Aschenbrand has since made and sold tee shirts printed with a variety of messages, including:

“¢ “Drug Dealer” (Proceeds are donated to the AIDS Charity Keep a Child Alive) http://www.becomeadrugdealer.com/

“¢ “What Would You Give For a Great Pair of Tits?” (Breast cancer awareness)
“¢ “Knockout: Stop Violence Against Women”
“¢ “Marriage Is So Gay”

For tees, more on Body As Billboard, and/or to get info on how to be involved in one of the above causes visit bodyasbillboard.com

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One Response to “Body As Billboard”

  1. [...] City event will feature live performances by Alysia Reiner(Sideways), Peggy Cafferty (Fur), author Periel Aschenbrand, and many more (including your fellow blogger, me!) Plus a special musical guest performance by [...]

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