Coffee Wars | TakePart Blog Network

Coffee Wars

Gina Telaroli January 7, 2008 | 1:12 pm EST

Two companies that I love to hate are set to do battle. McDonalds has revealed a plan to enter the high end coffee business and is going to start hiring baristas, directly challenging Starbucks:

The news comes as Starbucks stock has lost half its value over the past year, as the huge chain’s growth has slowed amid rising competition from the likes of McDonald’s and closely held Dunkin’ Donuts. The McDonald’s challenge has been a long time in coming - people in the industry have been forecasting a premium coffee face-off for more than a year [CNN]

I can’t lie that this makes me excited - my hope is that the two will cancel each other out! My biggest hope is that the publie will deny both establishments and choose to go to places that sell fair trade coffee. I highly recommend anyone who enjoys a cup of joe in the morning watch the movie Black Gold and learn about how your caffeine fix has a lot of impact on some of the poorest people in the world: